So the time had come.. My favourite retail store (Urban Outfitters) opening up in the city I'll be living in for the next 3 years (Nottingham).
On 14th November - Urban Outfitters held a launch part for everybody and of course I was there. Even though I wasn't able to purchase anything, the atmosphere of the launch party was good enough for me.
As I walked in, after waiting in a queue for a few minutes, it was definitely what I was expecting from UO -
super stylish employees greeting you, DJ blaring out music setting the vibe, and just crowds and crowds of people. I was just so excited to be in the store, admiring the clothes, people, windows, visual merchandising, store layout and decor - everything looked perfectly suited for that hipster Urban Outfitters image.
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The classic warehouse interior UO is known for. |
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Quirky shelving units. |
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That unfinished look. |
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Retro signs, lighting and graffiti, paintings everywhere |